Operators Assemble·Video·58m·Jul 1, 2026
New DTC Playbook: Q&A Hotline + Closing
Live Q&A panel with Matt Bertulli (CEO, Pela Case & Lomi), Cherene Aubert (CEO, Growth Capital), Zach Stuck (Co-Founder, Mars Men & Hollow Socks), and Steven Borrelli (Founder, Cuts Clothing).
Get all resources and decks:
https://www.9operators.com/new-dtc
Check out the Operators Portal:
https://portal.9operators.com/
Chapters
00:00:00 Operators Q&A Hotline
00:02:13 Which AI Tools Will Survive?
00:07:00 Going Beyond Digital Channels?
00:13:08 Retail & Non-Digital Strategy?
00:16:00 Are You Stuck at Low 7 Figures?
00:22:12 How to Size New Product Bets?
00:24:18 Inventory Metrics That Matter?
00:33:12 Recruiting Top Operators?
00:41:59 Using AI to Stay Lean: Psyop?
00:48:59 Showing Up in AEO Search?
00:53:19 Operators Portal, Revealed
No transcript available for this episode yet.